MIAMI, FL (March 15, 2010) — Interval International, a prominent worldwide provider of vacation services and an operating segment of Interval Leisure Group, Inc., today revealed that its U.S. resident members reported annual household income greater than $125,000 per year, high product satisfaction with their timeshare ownership, and a commitment to vacationing.
These findings are from Interval International’s 2009 U.S. Membership Profile, which was developed from a sample of U.S. resident vacation owners maintaining an active membership with Interval International. The online study was undertaken to provide insights for use in the development of services and benefits to be offered to Interval’s membership.
“The observations and insights drawn from this research reinforce the value our members place on vacationing,” said David C. Gilbert, executive vice president of resort sales and marketing for Interval International. “This study also represents the latest in Interval’s continuing commitment to bring timely and relevant consumer-centric research to the market. Along with our renowned Future Timeshare Buyers series and Affluent Shared Ownership Buyer Profile, these publications serve as a barometer relative to leisure preferences and intentions and assist resort developers in better understanding the psyche of today’s vacation consumer.”
Notable findings from the 2009 U.S. Membership Profile include:
— Approximately 88% of Interval’s U.S. members report satisfaction with their timeshare ownership.
— Fully 33 percent of Interval’s U.S. members state that they are interested in purchasing additional vacation time.
— Interval’s U.S. members spend approximately 23 nights per year away from home, traveling for leisure.
— Florida, California, Hawaii, and New York represent the most frequently cited destinations Interval’s U.S. members would like to visit in the next two years. Internationally, they cite the Caribbean as their most preferred locale.
About Interval International
Interval International operates membership programs for vacationers and provides value-added services to its developer clients worldwide. Based in Miami, Florida, the company has been a pioneer and innovator in serving the vacation ownership market for more than 33 years. Today, Interval has an exchange network of more than 2,500 resorts in over 75 nations. Through offices in 16 countries, Interval offers high-quality products and benefits to resort clients and approximately 2 million families who are enrolled in various membership programs. Interval is an operating segment of Interval Leisure Group, Inc., a leading global provider of membership and leisure services to the vacation industry.
SOURCE: Interval International
Chris Boesch, 305-666-1861 ext. 7267