Get your day off to the right start with your own MORNING MEETING. A Sales Tip of the Day and a daily blast of music for your enjoyment! Published Monday thru Friday.
REMEMBER: ‘Special Offers’, or those ‘this week 1/2 off’ ads, the ‘buy one get one free’, ‘kids stay (or eat) free’ and all other such limited time specials, etc. are so pervasive and used by main stream corporate America (for good reason) that consumers are always looking for, and are pre-conditioned to take advantage of, any savings (discounts) they can!
Although ‘price’ discounts (aka: drops) in our industry are reserved for the ‘back-end’ it is never a bad idea to bring up the subject during the presentation, suggesting at the appropriate time that sometimes the developer has some incredible specials!
The importance of planting that seed is that as the sales guest’s interest increases they’ll likely ask the front end rep about those ‘specials’ (which is a great question to write down for the closer). Or they’ll ask on the back end, before the ‘closer’ offers an alternative plan, price, etc. When these prospects ask that question and it is handled properly, the savvy TS Pro will be laughing all the way to the bank.
TODAY’S VIDEO: The Seeds – I Can’t Seem to Make You Mine (with Betti Page dancing…)
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