Scottsdale, AZ (March 2012) — Seasoned resort PR and marketing professional Sharon Drechsler-Scott recently announced the rebranding of her company as SharonINK PR & Marketing. She will continue to specialize in providing integrated marketing to small and mid-sized businesses.
“I’ve had the privilege of providing public relations, marketing, writing and social media services for some of the timeshare industry’s most prestigious companies under the banner of Drechsler Communications, Inc.,” says Drechsler-Scott. “But when I relocated my business to Scottsdale, Arizona, it afforded me the opportunity to reexamine and streamline my strategy. It naturally followed that I should rebrand my firm to reflect the change. I found that I almost doubled my client base within the last few months, so something’s working!”
Drechsler-Scott elected to incorporate the use of her first name since it is widely known within the industry. “I felt my friends and business partners would be less confused if I used the name ‘Sharon,’ rather than something more esoteric. Also, using my first name better reflects the personality of my firm. When clients call SharonINK, they are dealing directly with me as the principal. I established my company in 2006 and have successfully managed the firm’s growth by being watchful to maintain high professional standards. My mission is to provide highly personal, thoughtful service.”
SharonINK PR & Marketing helps clients to:
- Formulate PR and marketing strategy for growth,
- Raise awareness about their businesses,
- Build deeper relationships with prospective and current clients.
About SharonINK PR & Marketing:
Sharon Drechsler-Scott, a Registered Resort Professional with the American Resort Development Association (ARDA), established her business in 2006 to provide small and mid-sized companies with professional, timely and effective PR and marketing communications. As ceo and chief bottle-washer, Sharon provides an integrated program of top-quality consulting, strategic planning and implementation of editorial, social media and networking tactics for businesses involved in the resort industry. For more information, visit www.SharonINK.com or contact her at 310-923-1269; [email protected]
SharonINK.com PR & Marketing