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3 Comments

  1. 1

    lisa

    Well said… as usual. Timeshare has the most researched owners in the world when it comes to demographics and psychographics. And yet, every day, sales rooms are filled with people that don’t fit the pattern.

    I’ve said for years that the “3-day/2-night package and 2 tickets” doesn’t fit with the product.

    Sigh.

  2. 2

    Cid

    I agree 100% with Lisa.

    I will also agree that we sell a first class deal but marketing sends in anything they can and I get so tired of hauling recent college grads who are broke or the newly married under 30-35 or gay and just hooked up or single becaues they just go divorced or 65-70 year old & on their last legs and hate their kids or dedicated campers or home owners under water or tours who filed BK in the last 24 months or tours who thinking vacations are Thanksgiving week at their in-laws and finally tours who are earning less than 100-K per year and who only have a secured credit card (if lucky).

  3. 3

    Van_The_Man

    “…and finally tours who are earning less than 100-K per year and who only have a secured credit card (if lucky)”

    100-K? 100-K?? I wish. Would you believe many Developers are STILL using a 45-50K income qualifier to get in the door and tour. Never forget, even though it’s a complete waste of time, they’re willing to pay the marketing cost + gift cost for the 1 in 100 chance you can sell them something–even an exit program. Why? Well, because they’re incredibly and certifiably stupid. And let’s never, ever forget–because the Developer doesn’t–your labor is free. Can you say “courtesy tour”. But, hey, you need the practice, huh? :<)

    Insane, ain't it

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