March 8, 2013 — I wasn’t but a few seconds into reading another report about the middle class sinking into oblivion in the USA when I found myself mentally recalling the 1971 smash hit “American Pie” by Don Mclean. This time the study involved the U.S. Automotive industry specifically regarding the “average” working American’s inability to afford the “average” new car in 2012 with an “average” selling price of “$30,550”.
As I was looking over the data and listening online to “American Pie” I began reflecting on those developers & management who still insist a qualified sales guest is anyone with an annual gross income in the $39,999.99 to $49,999.99 range, or even upwards of $60,000 (gross) for that matter.
As an industry we have always been a stubborn group when it comes to understanding and accepting the financial realities of Jack and Jill Consumer, aka our sales guests.
And having been around this business for decades I’ve heard it all from those asserting such gibberish and/or Gobbledygook as ‘Inflation is our friend’, ‘unemployment (statistics) doesn’t affect us’, ‘when the economy is bad our business is good’, ‘a sale is made every time’ and so forth.
Of course those misguided beliefs almost changed industry wide beginning in 2008 when the worldwide financial crisis dubbed by many as the ‘Great Recession of 2008’ was taking nearly no prisoners & smacked most businesses and consumers upside the head.
But in traditional timeshare style it seems many developers & management still haven’t learned from that experience as they continue to tell their
children reps, the beloved Fairy Tale about “An Up is An Up” and the mean bad wolf who wants to devour them!
So to test & maybe even put that fable to rest once and for all I decided to go way out on a limb and make an incredible offer whereby no self respecting developer who truly believes tours are tours and/or ‘An Up is An Up’ would be able refuse.
Here’s how it works. After a great deal of personal time, expertise, expense and energy, using all the social media tools at my disposal and at all times being fully compliant, I have amassed a list of tens of thousands of cohabitating (two per household) singles between the ages of 25 & 35 with combined household gross annual incomes averaging $40,000 who want and have agreed to ‘take the tour’.
And without any upfront charges per tour nor a ‘pop’ from net sales on the back end I will gladly send, as a test, the first 500 of these sales guests to the lucky developer who contacts me first via e-mail and writes in the subject box: “We’ll take those ‘Q’s’ ”.
The only condition I have is that these ‘Q’s’ must be ‘toured’ within a window of say 5 – 15 days, which means the first developer responding will have to likely block out their sales center of other prospects just long enough to have this enthusiastic group come through the process.
The other condition is that I will personally be on hand to monitor the net sales results and report back the findings to the timeshare world at large and our 35,000 readers, citing of course the developer’s good name, STATS and how the developer’s reps embraced those tours.
So don’t pass up this offer because these 500 Free ‘Q’s’ are as eager as beavers to hit a sales floor! And if this developer ‘hits-the-numbers’ I’ll gladly sell ‘em the balance (tens of thousands) for just $300 per tour and no percentage on the net volume either! Now don’t thank me; it’s just the kind of person I am!
By the way did I mention that in the report I previously referenced that in the USA: “Median-income families in only one major city can afford the average price Americans are paying for new cars and trucks these days.”?
Now don’t fret because in ‘the biz’ that kind of stuff doesn’t matter anyway so just disregard it. Touch base with me today and Rock & Roll with these free sales guests who are fully qualified and available free of charge just for the asking!
In the mean time get those feet tapping and that mind rolling while having a listen to that great classic “American Pie” by Don (the man) Mclean.
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Contributing sometimes extravagant, bombastic, emotional, pompous or even pretentious writings about the timeshare industry, Scoop covers an array of industry related subjects each week including inside information, tips, scandals, interviews, forecasts as well as new (good or bad) products and services--- and, of course, all the 'Good', the 'Bad' and the 'Ugly'.
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