ORLANDO, FL (March 6, 2014) — Hilton Grand Vacations (HGV) and Strand Capital Group have announced the development and sales launch of Ocean 22 by Hilton Grand Vacations Club in Myrtle Beach, SC. The area’s newest purpose-built timeshare project combines the industry-leading sales and marketing expertise of Hilton Grand Vacations with the established development strength of Strand Capital Group, the premier real estate development firm along the Carolina Coast.
Upon completion Ocean 22 will be the tallest resort in the City of Myrtle Beach – topping out at 240 feet and featuring 24 floors. The tower, now under construction at North Ocean Boulevard and 22nd Avenue, is Strand’s 15th high-rise project and the second project developed in collaboration with Hilton Grand Vacations. The project also holds the distinction of being the first new oceanfront resort construction in Myrtle Beach since 2008. Construction and hypothecation financing is provided by Western Alliance Resort Finance – a division of Western Alliance Bank.
Slated to open in the summer of 2015, the Ocean 22 tower will initially be comprised of 220 luxuriously-appointed condominium style units including one-, two- and three-bedroom ocean view and oceanfront suites. Located in the heart of the Grand Strand and overlooking the Atlantic Ocean, the property will also include an outdoor feature pool, indoor pool and hot tub, pool bar, lobby bar, fitness center, grab-n-go deli and a dedicated kids’ area. Guests will also enjoy direct access to the public beach from the resort’s private pool deck area.Strand Capital Group has developed the project and Hilton Grand Vacations will manage the sales and marketing of deeded real estate intervals, resort operations, timeshare homeowners’ association management and loan servicing on behalf of Strand. As part of the overall project, a purpose-built 10,400 square foot Sales Gallery is also being constructed directly across from the tower on Ocean Boulevard and HGV will be the sole tenant. The state-of-the-art Sales Gallery is projected to open in January 2015.
According to Mark Wang, President of Hilton Grand Vacations, “Inspired by the tremendous success of our initial collaborative relationship with Strand Capital Group, Hilton Grand Vacations Club at Anderson Ocean Club, we are proud to introduce a sequel location in Myrtle Beach. We are confident that our ongoing collaboration with Strand will further strengthen our Hilton presence within this thriving region.”
Patrick Lowe, Principal Partner with Strand Capital Group commented, “We are pleased to yet again engage with Hilton Grand Vacations in bringing another first-class timeshare resort to the Myrtle Beach area.” Loyd Daniel, Managing Partner of Strand Capital Group added, “This milestone project is further testament to the remarkable developments made possible only through this unique collaboration and innovative business model.”
Ocean 22 by Hilton Grand Vacations Club is located in central Myrtle Beach on the oceanfront at 2200 North Ocean Boulevard. Interval sales of the property launch today. For more information about the project, please contact (843) 848-8101 or visit hiltongrandvacations.com.
About Hilton Grand Vacations Company, LLC
Hilton Resorts Corporation, dba Hilton Grand Vacations, is a division of Hilton Worldwide, recognized as a leading global hospitality company. Headquartered in Orlando, Florida, Hilton Grand Vacations develops, markets and operates a system of brand name, high-quality vacation ownership resorts in select vacation destinations. The company also manages and operates two innovative club membership programs: Hilton Grand Vacations Club® and The Hilton Club®, providing exclusive exchange, leisure travel, and reservation services for more than 212,000 Club Members. For more information, visit www.hiltongrandvacations.com or www.hiltongrandvacationsmediacenter.com.
About Strand Capital Group
Strand Capital Group, LLC is the premier real estate development firm along the Carolina Coast specializing in oceanfront destination resorts in Myrtle Beach, South Carolina. Strand Capital Group is also active in oceanfront condominium sales and marketing through its affiliate CENTURY 21 Strand Group. For more information, visit www.strandcapital.com.
About Hilton Worldwide
Hilton Worldwide (NYSE: HLT) is a leading global hospitality company, spanning the lodging sector from luxury and full-service hotels and resorts to extended-stay suites and focused-service hotels. For 94 years, Hilton Worldwide has been dedicated to continuing its tradition of providing exceptional guest experiences. The company’s portfolio of ten world-class global brands is comprised of more than 4,000 managed, franchised, owned and leased hotels and timeshare properties, with more than 678,000 rooms in 91 countries and territories, including Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton HHonors®.
PRESS RELEASE SOURCE: Hilton Grand Vacations
Hilton Grand Vacations
J. Patrick Lowe
Strand Capital Group