WHITEFISH, MT (September 27, 2016) — Whitefish Mountain Resort continues to lead the west in providing both exceptional service and affordability in skiing. The independently owned Montana resort has been named “No. 11 Overall” by SKI Magazine readers in this year’s annual Resort Guide, and ranks in the “Top 10” in seven of eighteen categories including “No. 3 Service” and “No. 5 Value” attesting that the two attributes can co-exist at a western ski resort.
“We are pleased that the readers of SKI Magazine have once again voiced what we believe to be the core of our mission: to provide an affordable world-class ski experience with a natural, easy atmosphere in the un-crowded, laid-back small-town setting,” Whitefish Mountain Resort CEO Dan Graves said. “Our resort and the community of Whitefish, where the locals are friendly and unpretentious, is a unique experience that offers our guests the freedom and comfort to be who they are, have fun and connect with friends and family and have access to quality products and services without paying a premium for it.”
Whitefish maintains its reputation for delivering outstanding service while keeping the ski experience affordable. For the third consecutive year, of the resorts ranked in the top 10 for service Whitefish Mountain Resort stands out as the only resort also ranked in the top 10 for value raising their ranking from last year’s survey in both categories from No. 9 to No. 3 for Service and from No. 6 to No. 5 for Value.
“This ranking reflects the dedication of our employees,” continued Graves. “We are fortunate to have a talented and knowledgeable staff and we thank our employees, and the community members of Whitefish and its surrounding communities, for their role in making our visitors feel welcome. We would not have attained these scores without them.”
In an industry where seasonal employment typically translates to a high turnover rate, Whitefish Mountain Resort maintains a high rate of return with its winter staff. Seventy-two percent of the resort’s employees have worked at least one year, and nearly half of returning staff have been employed for five or more years. The resort actively encourages its employees to grow professionally within the company. Their institutional knowledge and experience at the resort enables employees to deliver a high level of customer service.
“Our employees are passionate about our industry and we have found that this passion is what keeps employees returning year after year,” Whitefish Mountain Resort Director of Human Resources Kristi Hanchett said. “With so many years invested in our resort they truly care, and go above and beyond. Because our employees participate and enjoy the same activities and experiences as our guests they are able to personally connect and provide our customers with an experience where personal service comes naturally.”
Whitefish Mountain Resort also continues on its course of providing exceptional value. This season’s daily walk-up ticket price is $76, or $69 per day for two or more days, and Ski & Stay lodging and lift ticket packages start at $88 per person per night. An adult season pass at the early season rate is $630 if purchased by September 30, 2016. The resort’s Learn to Ski/Ride package which includes two days of beginner lifts, equipment rentals and two half day lessons is $79 and a full day of daycare at the Kids Center is $70.
In addition to Service and Value, Whitefish Mountain Resort ranked in the top 10 in five other categories including No. 8 for Grooming and No 10. For Character, Kid Friendliness, Lodging and Overall Satisfaction. The most top 10s ever for the resort.
The SKI Magazine Reader’s Poll is the longest running and most comprehensive survey in the industry. The online poll asks SKI Magazine readers to rank the top 50 North American ski resorts in a variety of categories. Whitefish’s overall ranking is determined by a combination of reader’s scores across 18 different categories. The remainder of the resort’s rankings were: #12 Off-Hill Activities; #13 On-Mountain Food; #15 Après and Dining; #18 Terrain Variety and Scenery; #19 Terrain Parks; #21 Access; #23 Snow; #24 Lifts; #26 Terrain Challenge.
Whitefish Mountain Resort is scheduled to open for the 2016-17 season on December 7, 2017. This winter Whitefish goes into its 70th season having invested over $10.6 million to improve the guest experience in the last decade. This season the resort finishes its remodel of it popular mountaintop lodge, the Summit House with a complete remodel of the café and kitchen while continuing the look and feel of the major remodel that began last season.
For more information on Whitefish Mountain Resort’s affordable Ski & Stay packages and up-to-date daily snow reports visit www.skiwhitefish.com
About Whitefish Mountain Resort
Since 1947 Whitefish Mountain Resort has welcomed skiers and riders seeking a mountain that is uncrowded, beautiful and affordable. Rising above the town of Whitefish, in beautiful northwest Montana, in the backyard of Glacier National Park (only 35 miles away), the resort charms its guests with a friendly fun-loving vibe, variety of terrain, and virtually no lift lines at an unbeatable value. Whitefish’s Big Mountain is the quintessential skier’s mountain averaging more than 300 inches of snow annually on 3,000 acres of bowls, chutes, and glades on all aspects.
When the snow melts, Whitefish Mountain Resort becomes home to thrilling zip line tours, Montana’s only alpine slide, an aerial adventure park, more than 30 miles of lift-accessed downhill and cross-country mountain bike trails and the unique Walk in the Treetops. Since the 1950s visitors have enjoyed Scenic Lift Rides and hiking the mountain’s ski slopes in search of Huckleberries. It is the perfect base camp for a summer visit to Montana’s majestic Flathead Valley home to water sports, fly fishing, whitewater rafting, and of course Glacier National Park. Call 877-SKI-FISH or visit skiwhitefish.com for more details.
PRESS RELEASE SOURCE: Whitefish Mountain Resort
Media Contact: Christina “Riley” Polumbus, 406-862-1948 firstname.lastname@example.org