January 20, 2017 — As the world knows this week the United States of America, with a population exceeding 320 million citizens, has a new administration that took absolute power and control over the entire U.S. Federal Government and regardless of what any of us may believe – as I cautioned about two months ago – this week the changes begin. And it is likely the exponential growth of that ‘new direction’ will, in time, affect millions of Americans and just about every segment of our Republic for years to come – including all corners in the Land of Time.
So Here’s The Scoop: Some folks believe that just from an economics point of view we are surely doomed while others remain neutral and still other people believe the new administration will “Make America Great Again”. As it so happens those three possibilities are what I wrote about recently when I suggested that only three plausible outcomes exist for the individual ‘working stiff’ and the nation as a whole.
1. Things will basically remain the same. 2. Things will worsen. 3. Things will improve.
In an odd way those 3 probabilities sort of remind me of what former President Ronald Reagan once cautioned, though I’ve modified it a bit: When the bread-winners down the street lose their jobs that’s called a slump in the economy; when that happens to your next door neighbors that is called a recession; but when it happens to you it is called a full blown depression.
I suppose it’s all a matter of perspective as each faction unwaveringly supports its positions and there seems to be plenty of opinions sustaining everyone’s assertions. Indeed, they all seem to firmly believe they are absolutely correct and those who don’t share their views are sadly mistaken if not downright dead wrong.
How it will ultimately play out, IMO, is akin to playing an improvised economic game of Russian Roulette especially when you consider the USA still remains the world’s leading economy with
- a GDP (gross domestic product) of around $17 Trillion
- an annual budget just to run the federal government in the $4 Trillion ‘hood’
- and a national debt that will soon hit the $20 Trillion milestone.
But as far as I am concerned, in terms of selling slices of Paradise not since late 2006 when the recent “Great Recession” (GR) actually began to rear its ugly reality has there been a more urgent time to truly ‘love the one you’re with’ (aka: those sales guests) during every sales presentation.
Just stop for a moment and realize that our industry is still recovering from that GR and how fast the time passed since it started. Keep in mind that as an industry it is very likely we lost NLT $30-$50 Billion in sales on those magical little round tables during that time because of the colossal and devastating worldwide GR that was mostly caused by the Wall Street gang and some U.S. politicians.
Now fast forward to 2017 and those who are paying attention to the ‘news’ have noticed there are some highly respected analysts suggesting we may very well be rapidly heading towards another recession. If that is even remotely possible that in and of itself supports my call for the sales line to ‘love the one you’re with’ and make as many sales as possible.
Doubt the caveats if you so desire but the bottom line is that from the largest timeshare developer in our industry all the way down the food chain to a (e.g.) part-time room hostess none of us have any control over the policies that any new administration enacts and that includes the economic realities of their policies and the imminent changes to our economy that millions will then confront head-on.
At the end of the day, especially considering one U.S. political party now controls both Houses of Congress and the White House, one way or another their new policies (aka: Laws) will directly affect our local, regional and national economies and, likely, the world’s economy, too.
With that in mind I believe it is time for all of us in Timeshareville to forget the politics of it all because arguing for or against one side or the other never addresses the important issues that generate our paychecks, puts food on our tables, pays our bills or stimulates additional earnings for savings, the kids’ college fund(s), investments, health care costs, family vacations, entertainment and retirement, etc.
As such, considering those 3 probabilities about how change will influence our nation and our industry and based on TS developers’ track record spanning more than 5 decades I’m also of the belief that most developers will continue their long standing business practices (aka: status quo) as if it is absolutely impossible there might even be a remote chance of a ‘slump’ (or worse) in the economy sometime in the next few years.
With that said I thought it might be helpful to inform and/or remind those readers who are in TS sales that we have a “Morning Meeting” (MM) section InsideTheGate.Com (ITG) dedicated to them that contains 300 highly effective time-tested and proven timeshare selling strategies, techniques & closing tips, etc.
Those tips will likely be helpful to the new and seasoned folks on the sales line and Closers because the MM section covers the gamut from (e.g.) the meeting & greeting of each sales guest to the survey, breaking the pact, going on tour, closing, ‘drops’, the VLO (or compliance) process, the button-up and a whole bunch more.
So if anyone is serious about their incomes they should browse through the MM section and though I’m confident some will not agree with everything – what is important is if just one MM helps anyone increase their earnings then they surely did not waste their time reviewing the wealth of information in the MM section.
Just think of it like that adage about teaching a person how to fish – that by doing so they and their families will never go hungry because they’ll be able to feed themselves for a lifetime and then pass down that skill to their children and their children’s children.
Barring of course the “Cry ‘Havoc and let slip the dogs of war” scenario or whatever else might be coming our way like, say, another too-big-to-fail run on the banks/treasury, falling consumer confidence, the continued decrease of purchasing power of wage earners, the plummeting of an overvalued stock market, the continued increase in oil/gas prices, college/university costs, inflation, a shrinking job market or another crisis that would throw the whole world into another period of financial pandemonium.
But even if history repeats itself we can all rest assured there is good news because at least the fat cats of Wall Street and their captive politicians will make ‘bank’ each payday during the possible turmoil while some will even earn massive fortunes and others will continue to collect, as they did during the heat of the last GR, their yuuge annual bonuses.
Whatever is headed our way, while most will just continue whistling past the old graveyard the rest of us need to privately ask ourselves one simple question and it doesn’t matter if we’re on the left, the right or in the center.
With all the hype, excitement, uncertainty and change in the air do ya feel lucky? Well, do ya …?
Good Luck Out There
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