-by TS Newshound
October 19, 2009- While many major timeshare companies have been cutting back because of the bad economy, Mexico’s Grupo Mayan, which owns and operates the Vidafel, Paraiso Mazatlan, Paraiso del Mar, Sea Garden, Mayan Palace and Grand Mayan brands, is expanding– and they’re hiring!
The Grupo has changed, though, and some of what they’re selling (and hiring for) is not under the Grupo Mayan umbrella. In 2007 Vedanta Capital Group was formed as “a Mexican-based private firm investing in Latin American luxury resorts, real estate, urban developments, golf courses, and spas.” Grupo Mayan was listed as Vedanta’s partner in the building of a new international airport at its La Jolla de Cortés development in Puerto Penasco, Mexico, but although I’m guessing I think it was Mayan’s Daniel Chavez who formed the new company. The partnership was called Grupo Vedanta.
At any rate, Vedanta was shown as comprising nine top-tier brands: Grupo Mayan, Grand Luxxe, The Grand Bliss, The Bliss, Mansions of the World, Nayar Beach Jungle and River Town, Albatross Golf Courses, La Jolla de Cortes, and the Mar de Cortés International Airport.
In mid 2009 Grupo Vedanta seems to have become Grupo Vidanta, and all the information from the former Grupo Mayan website now appears on the Grupo Vidanta website. The former web address for Grupo Mayan now forwards to Mayan Resorts.
This would seem to imply that Grupo Mayan is now Grupo Vidanta, with Mayan Resorts as a subsidiary. The Grupo Vidanta website says the company is an investor in over twenty premier brands across Latin America, and it includes a Resort Collection, Real Estate Development, Golf Clubs, an Airport, and Alamo Rental Cars in Mexico. The real estate division will include pretty much all of the resort brands at their developments as well as whole ownership, hotels, golf courses and retail. It’s all tied together.
Whatever they call themselves these days, the brands in Vidanta’s Resort Collection currently associated with Mayan Resorts include other timeshare brands that the Mayan sales reps are actively selling, both as new sales and as upgrades from the Mayan brands. These are the Bliss and Grand Bliss, with the Grand Luxxe under development (and in sales) as a luxury fractional/destination club and whole ownership brand. I’d guess they’re using the Grand Luxxe and Bliss/Grand Bliss resorts to open with the Mayan resorts as a drop.
Bliss is the upgrade to Mayan Palace, and Grand Bliss is the upgrade to Grand Mayan, and sales reps are pushing the upgrades hard. This new product is currently in full swing in Nuevo Vallarta, where the whole Mayan development is being totally revamped. The Luxxe tower is under construction with the first rooms slated to be available in November 2009. Also at the Nuevo Vallarta property, the Yellow and Red Mayan buildings have been demolished and the complete Mayan Palace side will be closed until November while all of the lagoons and surrounding areas are re-worked. There is talk that another Luxxe tower will rise in place of the Yellow and Red buildings.
According to sales reps at Mayan, the inventory at the older Mayan resorts– especially the Sea Gardens– is being phased out, but that might just be a way of scaring owners of weeks at older properties into upgrading. I don’t have reliable information on that.
Work is also moving along at Mayan’s/Vidanta’s other Mexico properties, including the new Puerto Penasco development, so it looks like there will be good opportunities for sales reps for some time to come.
And that’s all for this week’s Hot Stuff.
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