LAS VEGAS, NV (January 21, 2011) — Timeshare industry marketing veteran Robert Sussman, CEO of The Sussman Group, is pleased to announce an exciting marketing opportunity for Las Vegas timeshare developers via his newly formed partnership with the highly acclaimed and widely circulated Nevada Magazine, now celebrating its 75th Anniversary.
A division of the Nevada Commission on Tourism currently under the watchful guidance of publisher Janet M. Geary, for three-quarters of a century Nevada Magazine has been sharing the Silver State’s history with millions of visitors who travel to Las Vegas and beyond as well as providing vacationers a listing of ‘Events & Shows’ throughout the region.
With the introduction and addition of Mr. Sussman’s online edition of Las Vegas Events And Shows (www.LasVegasEventsAndShows.com) readers will now have a reliable one-stop source of information, updated daily, enabling them to easily plan their vacation activities from the convenience of their hotel rooms or the comfort of their homes long before they travel to Las Vegas.
With a click of a mouse vacationers can preview Las Vegas Events & Shows including discounted show tickets, special Hotel & Resort offers, bargain dining experiences, shopping, sightseeing and tour specials as well as Casino, Golf, Activities, Clubs and Nightlife offers– including the ever popular ‘BOGO’ section (buy one get one free enticements)– and much more.
Of special interest to Las Vegas timeshare developers will be the opportunity to partner in an exclusive marketing campaign designed to stimulate and prompt visitors reading the printed or online editions while they are on their way to Las Vegas, or once they arrive at the airport and hotels, to visit a timeshare sales center to preview the resort suites, amenities, and lifestyle as well as ownership opportunities.
According to Mr. Sussman, that objective will be accomplished, in part, at no upfront cost to the participating developer through advertisements in the printed Magazine, which distributes almost 200,000 magazines monthly to all the Nevada airports, all the welcome centers entering the state by auto, and all the AAA offices in the state of Nevada. Sussman added that those efforts and millions of outbound e-mail compliant requests generated from the website will stimulate interest and generate visitor inquiries.
“This extraordinary marketing approach is not only unique,” he declared, “but may very well be a timeshare marketing program larger than anything ever before undertaken in the Las Vegas market, with endless possibilities!”
Interested developers can contact Mr. Sussman for additional information.
Bob Sussman, CEO
SOURCE: Las Vegas Events and Shows