SAN MARCOS, CA (June 12, 2012) — California-based Welk Resorts, an industry leader, having over 40,000 owners in San Diego and Palm Springs, CA, Cabo San Lucas, MX, and Branson, MO, received the 2012 ACE Employer of the Year Award from the American Resort Development Association (ARDA).
Welk Resorts is no stranger to receiving recognition for its outstanding guest and owner satisfaction, especially with the company’s take pride attitude to meeting the needs of today’s families with their “I will take CARE of it for you” mentality. With numerous Trip Advisor awards, ranging from becoming number one in the Cabo market within three months of opening their Sirena del Mar property in Cabo San Lucas, Mexico to being named number 11 in the “Top 25 Resort In The World” in 2011, Welk Resorts is well on its way to exceeding all expectations.
It’s no surprise that Welk was awarded ARDA’s prestigious ACE Employer of the Year Award, an award that recognizes an employer who has demonstrated exceptional commitment to its employees. With an award that is given to individuals, teams or resorts that have demonstrated outstanding accomplishments with remarkable service and dedication to the profession, ARDA selected Welk Resorts because, “They treat their employees like family. From training and continued-learning opportunities to promotion from within the company, rewards for healthy living, and a vacation-donation program, Welk Resorts has a long tradition of giving back to its employees.”
“It’s about recognizing the ‘best of the best’ in the vacation-ownership industry,” said Howard Nusbaum, President and CEO of ARDA. “It’s an opportunity to take time and applaud the efforts of individuals who have been recognized by their peers for the impact and perseverance they have shown in their professional lives.”
Welk Resort’s appeal is undeniable. From 2009 to 2011, when most development and timeshare companies were retrenching, Welk Resorts grew its top-line revenue more than 17 percent to US$105 million. Jon Fredricks, President of the thriving company, credits Welk’s success to a corporate culture that provides fertile ground for creating the high-performance teams.
Keeping a long standing tradition alive that was established by founder Lawrence Welk, a bandleader who hosted one of TV’s most enduring series, is what sets Welk apart from others within the industry.
Welk employees demonstrate the ideals established by their beloved Lawrence: kindness, compassion and generosity. “This is the Welk legacy that we are challenged to live up to every day,” says Jon Fredricks, President and CEO of Welk Resorts as well as the grandson of Lawrence Welk.
This is not the first time Welk has been recognized as a great place to work. Last year it won the Workplace Excellence Medallion Award from the San Diego Society for Human Resource Management (SHRM). The resort company was also named as one of the finalists for the “Healthiest Company of the Year” Awards by the San Diego Business Journal for its ongoing Well Being Program.
“Winning the ACE Employer of the Year award is really about our employees—they are who make us shine. We are honored to acknowledge them in this way. There were over 475 ARDA Award submissions this year and competition was fierce, which makes us doubly proud for receiving this prestigious award,” said Fredricks.
Now with almost 900 employees on staff and consisting of four unique, family-friendly locations, Welk Resorts presents over 1,100 luxury villas, hotels, suites, and penthouses in a variety of vacation spots from the beauty of north San Diego’s wine country to the unique Coachella Valley and from the lush opulence of Cabo San Lucas to the Ozark mountains of Branson. Welk Resort’s purpose of “Connecting People, Creating Fun!” is clearly working, making this company, with its deep history, firmly grounded for a dynamic and prosperous future.
For more information visit www.welkresorts.com
Contact: Charlotte Van Noordt 760-481-7770
Media: Georgi Bohrod (Media) 619-255-1661
SOURCE: Welk Resorts