Cloud-based Tango CRM System Integrates Web, Mobile and Social Media
Deerfield Beach, FL (May 23, 2013) – Brand Tango Technology, a Deerfield, Fla.-based provider of customer-relationship management (CRM) software, has announced that four new companies are adopting its Tango CRM system, an enterprise cloud-based technology. The four new clients include hospitality firms Sirenis Hotels and Resorts of Ibiza, Spain; Caribbean Marketing Services of Miami, Fla.; and Yucatan Holidays of Cancun, Mexico; as well as Nightingale Nurses of Boca Raton, Fla.
The Tango CRM Marketing Suite is a collection of Web-based contact, lead, campaign, sales, vendor, relationship, and content-management modules that streamline complicated tasks, automate manual processes and increase productivity. Users have access to detailed standard and custom reports, executive and role-based dashboards, and the statistics needed to measure return on investment.
Since its 2011 debut, the Tango CRM system has met with an overwhelming response from the vacation real estate and travel industries. “Our Tango CRM product suite gives companies the power to communicate directly with their customers, with more control and flexibility,” says Larry Talley, president of Brand Tango Technology. “Hospitality companies can track consumer preferences and communicate with clients according to their wishes and purchase patterns. Clients who have researched spas receive offers for spa vacations, while golf enthusiasts receive offers tailored to them. It’s a very powerful tool that integrates customer data across all platforms with an easy-to-use and understand interface.”
According to Talley, other new client announcements are forthcoming. “We are seeing very strong demand for these tools across the entire spectrum of hospitality and leisure,” he says. “The Tango CRM system handles the unique needs of this audience for sales and marketing support as well as operations applications.”
Earlier in 2013, Sirenis Hotels and Resorts was the first company to debut Brand Tango Technology’s digital member kit with applications for smart phones and tablets. Sirenis sales representatives present the company’s Premium Travel Club using iPads, electronically sign all required documents on the device, and then present new Platinum- and Gold-level members with a customized iPad to take home. All Sirenis buyers have access to the Sirenis-branded mobile app for iPad, iPhone and Android devices “We want to maintain a close connection with our members,” says Antonio Riera, general manager, Caribbean, for Sirenis. “With these new member apps for smart phones and tablets, our club is literally in their pockets year-round. The digital member kit has been a huge success with our members, which makes us eager to implement the complete Tango CRM system.”
To learn more about the Tango CRM system or to schedule a demonstration, call Talley at (954) 899-2713 or visit http://gettango.com/demo.aspx.
ABOUT BRAND TANGO TECHNOLOGY
Brand Tango Technology provides cloud-based (also known as software as a service or SaaS) customer-relationship management (CRM) solutions to clients in the hospitality, real estate and consumer and financial services industries. The overwhelming response to the Tango CRM system led parent company Brand Tango, an award-winning Deerfield, Fla.-based marketing, design, and technology company, to incorporate Brand Tango Technology as a wholly owned subsidiary in 2011. Brand Tango and Brand Tango Technology help clients find solutions that deliver measurable results. Follow them on Twitter @brandtango or on Facebook at facebook.com/BrandTango. For more information, visit brand-tango.com or call (954) 899-2713.
For more information, contact:
Joe Russoniello, Brand Tango
954.295.7879 or firstname.lastname@example.org
Judy Kenninger, Brand Tango
317.858.8744 or email@example.com