DENVER, CO – (BUSINESS WIRE) – (August 20, 2013) — Exclusive Resorts, the nation’s premier destination club, has announced its newest strategic partnership with leading American retail brand Barneys New York, marrying the worlds of fashion and luxury travel.
This collaboration between the two pioneering American-based luxury brands will commence on October 24, 2013, with a private in-store “Locked In” event in New York City, inviting Exclusive Resorts’ more than 3,500 elite members to indulge in an after-hours shopping spree of the season’s must-have items with a dedicated personal shopper hosted by Barneys’ Creative Ambassador-at-Large Simon Doonan.
“Exclusive Resorts is a top leader in luxury vacation travel and we look forward to partnering with them on this unique program. They provide their members with the highest level of luxury service and we will be able to further that experience through offering members privileged access to Barneys New York,” states Charlotte Blechman, Executive Vice President Marketing and Communications of Barneys New York.
As the first fashion collaboration of its kind for Exclusive Resorts, a private Club boasting more than 350 multi-million dollar villas across the globe, members will also enjoy privileged access to a variety of Barneys New York influencer benefits including: private shopping, personalized styling and beauty make-overs; Made to Measure services and bespoke suit services in Barneys flagship cities; exclusive access to in-store private events and designer personal appearances; and Freds @ Home meal delivery service for Exclusive Resorts’ 2-bedroom Manhattan residences on Park Avenue.
For ten years, Exclusive Resorts has set an exceptional precedent in customized luxury vacations for affluent travelers. Designed exclusively for the luxury vacation market, the Club is credited with creating a new segment within the resort-dominated landscape, combining the highly personalized service of 5-star hotels with the space and privacy of multi-million dollar villas. The Club’s ever-evolving vacation offerings boast more than 350 residences around the globe, in addition to providing its elite base of members – including majority owner Steve Case, former Chairman and CEO of AOL.com – with privileged access to once-in-a-lifetime journeys and events across all seven continents.
“Exclusive Resorts is always seeking new and engaging ways to provide our members with unparalleled access and experiences to enhance and complement their Club membership,” says Andy Irvine, Director of Exclusive Events at Exclusive Resorts. “Barneys New York understands the importance of a curated customer experience. Not only will the ‘Locked In’ event provide our members with this once-in-a-lifetime opportunity unlike anything else in the marketplace today, they will be able to help answer the age old question our members face daily – what to pack?”
Kicking off on October 24, 2013 in New York City, the “Locked In” event includes a private dinner at Freds, courtesy of Chef Mark Strausman. Members are presented with expert counsel on the season’s must-have items provided by a dedicated personal shopper and Creative Ambassador-at-Large Simon Doonan.
The Barneys “Locked In” event joins the Club’s dynamic roster of Exclusive Events providing members privileged access to some of the most elite happenings in the world traversing the realms of gastronomy, sports and recreation, fashion and design and family-friendly adventure. Tailored to meet the Club’s discerning taste, each event provides unparalleled access ranging from front row seats during Milan Fashion Week and The Masters to a private chalet at Formula 1 complete with private pit tours and one-on-ones with the world’s most acclaimed drivers.
Non-members interested in experiencing the benefits of the Barneys New York partnership are invited to purchase a trial membership with Exclusive Resorts, offering consumers the opportunity to try the Club for a year with no long-term commitment. Prices for a 10-day trial membership, providing access to the Club’s 350 one-to-five bedroom villas, start from USD $15,250 plus Annual Dues (currently USD $1,097 per day).
For more information on the Exclusive Resorts partnership with Barneys New York, the Club’s 2013 Exclusive Events program, to request a brochure or to inquire about membership plans and pricing, please contact (866) 863-2688 or visit www.exclusiveresorts.com.
About Exclusive Resorts
Exclusive Resorts is absolutely one of a kind. We are the best vacation option in the luxury marketplace today. Period. We are trailblazers in the travel space – re-defining the traditional vacation model by creating a new category that is uniquely ours. Exclusive Resorts provides its members six distinctive ways to discover the best the world has to offer: a Residence Collection featuring hundreds of stunning homes all around the world, members-only Exclusive Journey adventures across all seven continents, privileged access to world-class Exclusive Events, Exclusive Alliances with leading boutique resort partners, its 2013 Exclusive Immersion program in Spain, and a wide variety of unique and valuable Exclusive Privileges. Founded in 2002, the company has delivered more than 165,000 vacations for its thousands of members. For more information about Exclusive Resorts, visit www.exclusiveresorts.com, call (866) 863-2688, and follow Exclusive Resorts on Facebook and Twitter.
About Barneys New York:
Barneys New York (Barneys) is a luxury specialty retailer renowned for having the most discerning edit from the world’s top designers, including women’s and men’s ready-to-wear, accessories, shoes, jewelry, cosmetics, fragrances, and gifts for the home. Barneys’ signature sense of wit and style is manifested in its creative advertising campaigns, original holiday themes, and celebrated window displays. Founded as a men’s retailer in 1923 in downtown Manhattan, it became an international arbiter of high style for both women and men in the 1970s, renowned for discovering, developing, and celebrating new and innovative design talent. Today, Barneys New York operates flagship destinations in New York City, Beverly Hills, Chicago, Seattle, Boston, San Francisco, Las Vegas, and Scottsdale, along with a preeminent luxury online store, Barneys.com, and 25 other stores across the United States. For more information about Barneys New York, please visit www.Barneys.com.
The Brandman Agency
Kirsten Schaefer, 212-683-2442
Holly Schnabel, 212-683-2442
Caitlin Austin, 303-285-8616
Haley McCoy, 303-285-8616
Barneys New York
Ashley Calandra, 212-450-8696