Carlsbad, CA (August 27, 2013) — Holiday Travel of America (HTOA) ™ — a premiere provider of powerful and reasonably priced travel packages for retailers to use to incentivize sales — announced the appointment of Nanette Meneses as Business Development Manager. Her duties include helping expand the repertoire of effective marketing campaigns for Holiday Travel’s current resort clients. In addition, she reaches out to prospective new clients to educate them about Holiday Travel’s proven marketing programs.
“When I visit with a new prospective client, I typically review their existing marketing processes,” says Meneses. “It’s always an eye-opener to them when I can demonstrate how they can generate more and better qualified tours and close sales. For example, we recently pulled some strings to get one of our clients into a high-profile, lucrative OPC location. Then I designed some marketing programs that enabled them to expand their database and obtain exceptionally well-qualified sales leads.”
“Nanette had worked with us previously, so we were very happy to have her return,” says HTOA Executive VP Randy Fish. “She has great experience and a very creative mind. Plus, her personality is such that clients find working with her to be a very collaborative process, almost like having an in-house department. We’ve already received feedback from clients who claim her programs are producing great returns on their investment.”
ABOUT HOLIDAY TRAVEL OF AMERICA
Established in 1988, Holiday Travel of America is a premier provider of cost effective, powerful, travel promotions, incentives and packages for clients worldwide. Meneses can be reached at NanetteM@HTOA.com; 1-760-431-8600, ext. 184. President/CEO Rich Romanello (Rich@HTOA.com; 1-760-431-8600, ext. 101) and Executive Vice President Randy Fish (RandyF@HTOA.com; 1-760-431-8600, ext. 105) welcome callers who would like to explore how they can customize a program that protects the client’s brand and ensures their company’s integrity, while creating additional revenue. For more information, visit http://www.HolidayTravelIncentives.com.
Sharon Scott, RRP
SharonINK PR & Marketing