CANCUN, MX (April 22, 2015) — Palace Resorts – the company that sets the standard in five-star, all-inclusive resort accommodations- is pleased to announce the addition of three new Business Development Managers to the brand’s Field Sales Department. Gina Lavoice, Christina Kemp and Cindy Gongora will now manage the Eastern and Western markets, respectively. Following a record-breaking 2014, with a reported increase in travel demand, Palace Resorts is strengthening their sales department in an effort to continue this upward trend.
The Palace Resorts field sales team consists of a group of strategically located consultants throughout the United States. These representatives work closely with travel agents to ensure that they are up-to-date on all Palace Resorts news, agent-specific programing and developments.
As Business Development Managers, Lavoice and Kemp will focus their efforts on relations with valued travel agents based in the Eastern territory, working closely to ensure Palace Resorts remains top-of-mind. As part of their responsibilities, the new executives will assist travel professionals and keep them abreast of marketing tools and product updates including the newly relaunched Palace PRO Specialist program. Lavoice will collaborate with travel agents from Southern New Jersey, Staten Island and Delaware while Kemp will work specifically with agents in the Greater D.C. area, Maryland, Virginia and West Virginia. Gongora, an additional source for agents, will focus on the Western territory with the goal of expanding travel agent partnerships for the brand.
“As relationships with travel professionals are a top priority for the Palace Resorts brand, Business Development Managers play a crucial role in the success of the company. We are confident each of the new executives is more than ready for the equally rewarding and challenging road ahead,” said Frank Corzo, Vice President of U.S. Field Sales of Palace Resorts. “Nearly two years ago, Palace Resorts set a course to develop the most talented sales team in the industry. Today, the brand’s sales force has a global reach and the ability to provide the agent community with the highest standards and support in the market.”
Before joining the Palace Resorts team, Lavoice worked as a Front-Line Sales Executive at Wyndham Vacation Ownership for more than two years, where she was recognized as a key contributor for her outstanding sales accomplishments. Lavoice earned her dual Bachelor of Marketing and Bachelor of Wealth Management degrees from Coastal Carolina University’s Wall College of Business.
Prior to her post at Palace Resorts, Kemp created a solid foundation in social media and digital communication at Weber Shandwick, developing and analyzing digital campaigns. Her prior experience also includes event planning and media relations.
Gongora’s prior experience includes being an Administrative Project Coordinator at the Everglades Center for nearly a decade, where she developed and executed special events and programs. She received her Bachelor of Business Administration degree from Florida International University.
As part of the brand’s sales expansion, Palace Resorts launched a redesigned PRO Specialist program for the company’s valued travel agents. The objective of the program is to further develop the knowledge of travel agents, empowering them to become Palace Resorts experts in the eye of the consumer. PRO agents have access to value-driven marketing tools and a unique digital interactive educational source that provides information about the brand’s eight resorts in Mexico and the Caribbean. PRO members can also maximize their business efforts via program inclusions such as educational events, personalized marketing consultations, logo usage, custom marketing materials and opportunities to partner with Palace Resorts in national co-op ad campaigns. After successfully expanding the program to Latin America and Canada in late 2014, the brand kicked off the year by introducing the Palace Resorts PRO Destination Wedding Specialist Program, an interactive platform specific to agents focusing on the weddings market.
For more information on the PRO Specialist program, please visit www.PALACEPROAGENTS.com.
For more information on Palace Resorts please visit www.PalaceResorts.com, call (800) 635-1836 or contact your preferred travel professional.
With eight oceanfront resorts overlooking the sparkling turquoise waters of the Caribbean Sea, Palace Resorts sets the highest standards for five-star all-inclusive vacations in Mexico and Jamaica. Offering luxurious and spacious accommodations accentuated by signature in-room double whirlpool tubs, nightly entertainment, the Caribbean”s most extravagant spas and premier Jack Nicklaus signature golf courses, Palace Resorts sets the stage for a truly exceptional experience for travelers. The unparalleled level of service and comfort found at each property makes Palace Resorts a leading provider of world-class resort vacations.
PRESS RELEASE SOURCE: Palace Resorts
Phone: 305 961 7614 Ext.244